My Genius campaign is 'fresh & inventive'

About 12 months ago we decided to create a character to represent the Maginus brand and we were delighted when the design agency presented the design and concept of My Genius.  My Genius is the eindustry guru in all things relating to the multi-channel retail & distribution markets.

The guys at Retail Systems have been very complimentary about our My Genius campaign which targets the mult-channel retail & distribution systems market - they think the campaign is 'one of the most effective tech supplier advertising/promotional programmes I've seen in some time - distinctive, fresh & inventive.'  Read their blog about the My Genius Multi Channel retail & distribution campaign.